{"id":541,"date":"2015-02-12T15:47:15","date_gmt":"2015-02-12T15:47:15","guid":{"rendered":"http:\/\/www.icsuro.com\/index2.php\/?p=541"},"modified":"2023-11-30T19:06:59","modified_gmt":"2023-11-30T18:06:59","slug":"albert-hereu-participates-as-a-speaker-in-pefcs-forestmarketing-project-in-la-rioja","status":"publish","type":"post","link":"https:\/\/icsuro.com\/en\/albert-hereu-participates-as-a-speaker-in-pefcs-forestmarketing-project-in-la-rioja\/","title":{"rendered":"ALBERT HEREU PARTICIPATED AS A SPEAKER IN PEFC'S FORESTMARKETING PROJECT IN LA RIOJA"},"content":{"rendered":"

Last February 12, director of theICSuro<\/strong>, Albert Hereu<\/a>, participated as a speaker in the course "Application of environmental marketing techniques to forest products. New demands for sustainability in business models", organized by PEFC Spain<\/a>\u00a0 in La Rioja and included in the ForestMarketing project.<\/p>\n

The objective of the day was to respond to the demands of consumers and prescribers who are increasingly committed to the environment and to provide branding and strategic marketing techniques to promote the commercialization of products and services within the framework of sustainability.<\/p>","protected":false},"excerpt":{"rendered":"

Last February 12, director of the ICSuro, Albert Hereu, participated as a speaker in the course "Application of environmental marketing techniques to forest products. New demands for sustainability in business models", organized by PEFC Spain in La Rioja and included in the ForestMarketing project. The objective of the day was to answer [...]<\/p>","protected":false},"author":4,"featured_media":7976,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[70,71,72,9,73,74,75],"class_list":["post-541","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticies-corporatives-2","tag-branding","tag-director","tag-forestmarketing","tag-icsuro","tag-la-rioja","tag-marketing","tag-pefc"],"yoast_head":"\nALBERT HEREU PARTICIPA COM A PONENT EN EL PROJECTE FORESTMARKETING DE PEFC A LA RIOJA - Icsuro<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/icsuro.com\/en\/albert-hereu-participates-as-a-speaker-in-pefcs-forestmarketing-project-in-la-rioja\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ALBERT HEREU PARTICIPA COM A PONENT EN EL PROJECTE FORESTMARKETING DE PEFC A LA RIOJA - Icsuro\" \/>\n<meta property=\"og:description\" content=\"El passat 12 de febrer director de l\u2019ICSuro, Albert Hereu, va participar com a ponent al curs \u201cAplicaci\u00f3n de t\u00e9cnicas de marketing ambiental al producto forestal. Nuevas demandas de sostenibilidad en los modelos de negocio\u201d, organitzat per PEFC Espanya\u00a0 a La Rioja i incl\u00f2s en el projecte ForestMarketing. 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